Inspired by sea food, we determined the colors of Alkarkand. We designed it with thoughts that refresh people’s sense of taste. We reflected the logo of Alkarkand with the subliminal technique reminiscent of the mouth of a fish, with two perceptions to form the letters A and K. With this perception, the letter A appeared on the front body of the fish, and the letter K appeared on the tail. Inspired by the sea wave, we drew a wave effect on the letter A of Alkarkand. We showed the flavor of seafood with the folds in the other letters.